ITS America

Membership Update: Jan 3 2018

2018 ITS America Membership Updates

From: Shailen Bhatt, President & CEO
Date: January 3, 2018

Dear ITS America Members, Industry Partners, and Friends,

I’m thrilled to kick off 2018 with several exciting announcements – changes we are making at ITS America to better serve our membership and fulfill our mission to advance the deployment of ITS technologies in order to save lives.

Over the course of the past several months, the staff at ITS America have listened to you, our members, to learn how we can better service you and increase our importance to both your business and your people. The ITS America Board of Directors enthusiastically approved a new membership plan which emphasizes the principles and core elements of the ITS America community, while also incorporating necessary adjustments for the future. 

Membership in 2018

Our new membership plan will focus on three key areas. First, advancing technical work and advocacy– establishing committees and councils to tackle the most pressing issues in mobility, and keeping our members informed of the key issues that affect our industry. Second, professional development – serving our members as a resource and thought leader in policy and technological advancements. And third, Member-to-Member engagement – establishing connections amongst our private company and public agency members.

We have listened to your feedback, and are offering the following enhanced member benefits to provide more value:

·  Additional educational opportunities: member and staff led webinars, small group seminars, and one-day professional development programs on a variety of topics.

·  Continued large-scale intelligent transportation industry convening at the ITS America Annual Meetings and ITS World Congresses, collectively attracting over 10,000 attendees.

·  Exclusive networking events like happy hours and intimate group meet-ups will allow for continued networking opportunities amongst public and private ITS professionals.

·  Enhanced working groups, committees, and councils that will tackle the challenges facing the future of mobility and technology deployment. 

·  Our technology programs department, serving as a continued resource for research and development.

·  Communication of breaking ITS policy, legislative, and regulatory news; and advocacy regarding your interests on Capitol Hill.

·  Promotion of your products, projects, and technology advancements.

Additionally, I am pleased to announce some staffing changes and promotions, effective January 2, 2018, that will allow us to execute on these new initiatives and provide high quality member services. 

Jeff Davis, Senior Vice President of Membership & Business Development will continue in his role overseeing all revenue generation for the organization. Under Davis, the newly formed Membership and Marketing team will be led by Lindsay Shelton-Gross, Vice President of Membership & Marketing. Shelton-Gross will continue to work on member engagement, recruitment, and revenue; lead marketing initiatives and event promotion, and oversee internal and external communications.  Jade Kenny has been promoted to Director for Digital Media & Member Outreach. Kenny will focus on social media and digital campaigns, member customer service, and membership development. She will join Shelton-Gross on the Membership and Marketing team.

Meetings and Events will be spearheaded by Rachel Rettberg, who has been promoted to Director of Meetings and Events.  Formerly ITS America’s Membership Manager, Rettberg, who has been with ITS America for 5 years, will handle all logistics and operations for ITS America events, including coordination of the organization’s annual meetings and ITS World Congress involvement.

ITS America Technical Programs are directed by Mike Land, VP, Technical Programs and Research. The programs department team brings diverse disciplines, which represent all facets of the ITS industry, and serve as a member resource for domestic and international transportation technology developments. Department personnel includes longtime IT professional Carlos Alban, Senior Technical Programs Specialist; Sara Davidson, Research Analyst; and Kevin Viita, Technical Programs Specialist. 

Policy and Advocacy work for ITS America continues to be led by the team of Ron Thaniel, Vice President Legislative Affairs; Steven Bayless, Vice President Regulatory Affairs & Public Policy; and Jason Goldman, Vice President External Affairs & Stakeholder Engagement. The Policy team focuses on actively advocating for a policy environment conducive to transformative transportation technologies that advance the organization’s mission.

Finance and Operations continues to be led by Christiana Cameron, Vice President Finance & Administration and staff accountant, Heena Sultani. 

Laura Chace remains as Chief of Staff in the Executive Office, supporting the entire staff and the work of the Board of Directors.

Your feedback is vital and valued!

While with Colorado DOT, I valued my membership in ITS America. The organization provided me a place to learn, exchange ideas, and provide a voice for technologies that save lives. I hope you will join me in supporting our continued important work, and I encourage you to take advantage of your member benefits, including the strength of the ITS America network. 

The ITS America Membership Team wants to connect with you – please reach out with your suggestions, requests, and recommendations. Drop us a line at or call us at 202-484-4847.

Thank you for your continued support of ITS America, and I look forward to working with each one of you.


Shailen Bhatt
President & CEO