SANTA ANA, Calif., Nov. 9 - Intelligent Transportation Society of America member Iteris, Inc. (NYSE Amex: ITI), a leader in the traffic management market that focuses on the application and development of advanced technologies, today announced that the Company has shipped over 150,000 machine-vision sensors to public and private sector clients worldwide. Iteris' sensors have been deployed throughout the United States, Asia, Latin America, Europe, and the Middle East.

Iteris' proven video-analytics technology, consisting of sophisticated algorithms, software, and special purpose hardware, create leading products that collect, process, and analyze real-time video images to help reduce traffic congestion and enhance driver safety. Iteris' advanced image processing technology is used in the Company's Vantage® product line to detect vehicle presence, count, speed, occupancy, and other traffic data used in traffic management systems. It is also used in Iteris' AutoVue® Lane Departure Warning system, which recognizes the difference between the road and lane markings, and warns motorists if they are inadvertently drifting out of their lane.

"Iteris is a pioneer in the industry, utilizing machine-vision technology to help improve the mobility and safety of our surface transportation systems. With this milestone, Iteris has demonstrated our leadership in delivering proven, leading-edge technologies that improve the quality of life on a global scale," said Mr. Abbas Mohaddes, president and chief executive officer of Iteris. "We are extremely pleased with the adoption of our technologies and anticipate that they will directly contribute to the ongoing advancement of traffic management systems and vehicle safety worldwide."

Iteris, Inc. is a leader in the traffic management market focused on the development and application of advanced technologies that reduce traffic congestion, minimize the environmental impact of traffic congestion, and improve the safety of surface transportation systems infrastructure. Combining outdoor image processing, traffic engineering, and information technology, Iteris offers a broad range of Intelligent Transportation Systems and driver safety solutions to customers worldwide. Iteris is headquartered in Santa Ana, California, with offices throughout North America, Europe, and Asia. Investors are encouraged to contact us at 888-329-4483, or at www.iteris.com.